Our Collections

Six collections, one language of quality

Each collection is built around a clear commercial role on the shelf — from the everyday bouquet to dedicated holiday editions.

Everyday Collection

Everyday Collection

Beautiful, every day. Fresh, accessible bouquets built for fast daily turnover: a friendly entry price, clean and uniform presentation, and steady supply that keeps the department full and inviting all week long.

Purple chrysanthemum bouquet — Everyday Collection
Classic Collection

Classic Collection

Timeless elegance. Roses, lisianthus and the beloved combinations customers come back to — a strong mid-tier that earns its shelf space all year round, with a uniform standard from bouquet to bouquet and branch to branch.

A classic red rose bouquet — Classic Collection
Premium Collection

Premium Collection

Luxury in bloom. Large, rich signature bouquets with meticulous arranging and selected stems — the top tier of the flower department, for customers looking for a gift that impresses and willing to pay for quality.

An elegant white lily bouquet — Premium Collection
Seasonal Collection

Seasonal Collection

What’s in bloom right now. Bouquets that change with the seasons — anemones in winter, tulips in spring and summer stems at their peak. The assortment follows what is being picked right now, keeping the shelf fresh, colorful and interesting all year.

A red anemone bouquet — Seasonal Collection
Love Holidays Collection

Love Holidays Collection

Love, wrapped for the holiday. For Valentine's Day, Tu B'Av and the spring holidays we dress our bouquets in dedicated packaging — hearts, designed papers and messages of love. True impulse products that turn the shelf into an instant point of sale.

A heart-wrapped rose bouquet — Love Holidays Collection
Holiday Programs

Holiday Programs

Ready exactly when demand peaks. Advance planning for Rosh Hashana, Passover and Shavuot: dedicated assortments, holiday packaging and pre-coordinated quantities per branch — with precise delivery schedules for holiday eves, so the flower department meets demand fully prepared.

A festive sunflower and wheat bouquet — Holiday Programs
Let's Grow Together

Would you like a closer look?

We would love to present, adapt and build the right assortment for your chain.

Speak With Our Retail Team